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Strategic design & branding
The Digital Banking Imperative
Infographic
Role: Lead designer
As a company, Forrester needs to demonstrate their knowledge on the changing industry landscapes to the market. Infographics used in marketing pages and prospect journeys is both a visual appealing and information dense way to achieve this goal.
One target industry is banking. This infographic includes a comment on the current market trends, data to back up and add validity, and closing advice to start the reader thinking on actions they could take and how Forrester could help keep pace with the changing market.
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